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“Great GTM is the difference between success and failure for new products — getting it right unlocks an entirely new growth vector for you and your company, but it’s SO easy to get wrong. The wrong strategy can set market penetration back by years, while shoddy cross-functional coordination can cause even the best strategy to flop. Until now, you had to learn how to avoid those pitfalls the hard way, through failed launches and tons of scar tissue; but with a courses like this, you can avoid the stumbles and ensure tight execution right from the start with a clear, holistic picture of all the GTM ins and outs.”